The Active Solutions[ SHOPIFY & DTC GROWTH ]
- Design.
- Build.
- Grow.
000%
[ CASE STUDY · FITNESS WEAR ]
Peak Motion launches training apparel in limited editions, from the Silent Motion collection to the heavier Titan Lines. The store had to feel like a drop: bold, fast and editorial, while keeping sizing, shipping and checkout friction-free across Europe.
[ THE CHALLENGE ]
Peak Motion sells performance apparel in small, limited runs. The brand lives on discipline and scarcity ("built for the unseen hours"), but a generic theme made each release look like any other online shop.
Customers order from several European countries, so language, shipping and euro pricing had to feel local, and each collection needed its own story without slowing the store down.
THE GOALS
[ OUR APPROACH ]
Four focused phases over 6 weeks, with work you could review every week.
A dark, high-contrast system with oversized type, built to frame campaign photography.
Drop pages and announcement messaging designed around each edition, like Silent Motion's First Edition.
Shopify templates for lookbooks, collections and products, plus language and currency support.
Collection pages, waitlist capture and shipping messaging were tuned after launch.
[ WHAT WE BUILT ]
The parts of the storefront that do the heavy lifting, from the first screen to checkout.
[ THE OUTCOME ]
[ SERVICES USED ]
Want the same for your store? Explore the services that went into this project.
[ LET'S TALK ]
Planning a Shopify build, redesign or migration? Tell us where your store is today and where you want it to go.
